How to rock 2018 and &Run

That isn’t a typo in the title. &Run is the name of the latest song by Sir Sly.

I like this song because aside from the sick ass beats, it provides a very clear theme song for 2018. Yes, technically, I think that it is a song about breaking up. But to me, it sounded more like a song about entrepreneurship the first time that I heard it. Maybe I was working too hard over the holiday break. Here’s three lyrics that really resonated with me and my current journey building Sonix:

1. It’s all about execution

We are just who we are; no time for “what if”s and “what if not”s

We are who we are. These are the resources that we have at our disposal. As entrepreneurs, we are both people and resource constrained. The feeling of starting a company is simple: too few people doing too many things with a shoestring budget. It’s not glamorous, but constraints spawn creativity.

It is all about execution.Let’s play to our strengths and find clever ways to solve for those skillset gaps. We are who we are. Let’s be very self-aware of our limitations. No time for “what if”s and “what if not”s. More doing, let’s spend less time brainstorming about the perfect idea. More talking to our customers, let’s spend less time talking about what we think they want.

2. There are many possible outcomes

Heavy as the setting sun
Oh, I’m counting all the numbers between zero and one

Everyone thinks of a startup as being either an utter failure or a penultimate success (please refer to Zero to One by Peter Thiel). The sun always sets with an inherent heaviness that feels inevitable—most startups will fail. Ironically, it isn’t as black and white as you think—there are lots of numbers between zero and one. There are so many possible outcomes in between those extremes. It’s really hard to become a one. There are many reasons why people choose to start a new venture; I’m excited about the current journey that I’m on with Sonix.

3. Let’s go!

Happy, but a little lost
Well, I don’t know what I don’t know
So I’ll kick my shoes off and
Run into the setting sun

That’s me in 2018. Happy, but a little lost. I don’t know what I don’t know. This whole journey is going to be a learning experience for me; those are the experiences that I enjoy the most. Get ready 2018. I’m going to kick off my shoes and run into that setting sun. Wish me luck!

 

Lyrics to &Run by Sir Sly:

You could be another face that I forget soon as I move along
Everybody makes mistakes; am I mistaken for the way I carry on?
You could show a little grace, but maybe things just went a bit too far
We are just who we are; no time for “what if”s and “what if not”s

Heavy as the setting sun
Oh, I’m counting all the numbers between zero and one
Happy, but a little lost
Well, I don’t know what I don’t know
So I’ll kick my shoes off and run (yeah)
Kick my shoes off and run
Kick my shoes off and run (run, we’ll be running barefoot)
Kick my shoes off and run
Kick my shoes off and

You could be a happy bride and we could still be blissfully in love
Instead of being 25 and already feeling like you have had enough
You could be my one regret, infinitely spiraling me down
Sometimes the world feels loud

Heavy as the setting sun
Oh, I’m counting all the numbers between zero and one
Happy, but a little lost
Well, I don’t know what I don’t know
So I’ll kick my shoes off and run (yeah)
Kick my shoes off and run
Kick my shoes off and run (run, we’ll be running barefoot)
Kick my shoes off and run
Kick my shoes off and

Run
Run, run, run
Run
Run, run, run

Heavy as the setting sun
Oh, I’m counting all the numbers between zero and one (run, run, run)
Happy, but a little lost
Well, I don’t know what I don’t know
So I’ll kick my shoes off and
Run into the setting sun

Run, run, run
Run into the setting sun
Run, run, run
I’ll run into the setting sun
Run, run, run
I’ll run into the setting sun

 

3 reasons why I love “Walk on Water” by Eminem

This is my favorite song of 2017. I like how it is both reflective and honest. There is a new sense of self-awareness and humility from Eminem that emerges from the angry and rebellious version of him (aka Slim Shady) that we fondly remember.

2017 has been a highly introspective year for me full of change and acceptance. I’ve changed a lot over the past year more-so than I realized. I’ve also accepted a lot of my shortcomings. No one is perfect, even though we all strive for perfection. Plus, we all have critics—people who judge us or criticize us for those shortcomings.

Eminem’s song is a verbal assault directed at those critics and a plea for others to just accept him for who he is. It’s easy to criticize others who are taking action, but really hard to take action ourselves.

This song captures my 2017 so very well. It’s easy to sit on the sidelines and critique. A respected mentor of mine always discussed the difference between talkers and do-ers. 2018 is going to be an incredible year of do-ing.

There are three main sections of this song that resonated deeply with me:

1. I’m only human

(Beyoncé:)
I walk on water
But I ain’t no Jesus
I walk on water
But only when it freezes

‘Cause I’m only human, just like you
Making my mistakes, oh if you only knew
I don’t think you should believe in me the way that you do
‘Cause I’m terrified to let you down, oh
If I walked on water, I would drown

Beyonce’s choruses throughout the song build up to this final and full chorus as she highlights the imperfection of being human.

We aren’t god-like, we are humans. I am far from perfect. I know this. I have made my own share of mistakes. But there are so many people who believe in me so much. And I thank them for that, but I’m so scared of messing it all up and letting them down. It’s what fuels me, but keeps me a bit anxious at the same time.

I love how Beyonce’s harrowing words and beautiful voice paints a gloomy, yet etherial portrait of those unachievable expectations that other people place upon us. Ironically, from my experience, trying to meet the unreal expectations of others often causes me to make mistakes.

2. This used to be fun

It’s true, I’m a Rubik’s, a beautiful mess
At times juvenile, yes, I goof and I jest
A flawed human, I guess
But I’m doin’ my best to not ruin your expectations and meet ’em, but first
The “Speedom” verse, now Big Sean
He’s going too fast, is he gonna shout or curse out his mom?
There was a time I had the world by the balls, eating out my palm
Every album song I was spazzin’ the fuck out on
And now I’m gettin’ clowned and frowned on

I love the first three lines. I’m a mess, I goof and I jest, and a flawed human, I guess. What a great lyric and rhyme.

I have tasted success, but now I have to go through the painful process of building myself up again. With each new journey, you learn about a new space/a new industry and you inevitably have to start at the most logical position: the bottom.

It used to be fun, because I was lucky. I hope that luck strikes again, but at the same time, it isn’t too fun being at the bottom. I know that the journey up is fraught with obstacles. And I will make every effort to climb out of it. This used to be fun. But now, others have such high expectations of me.

3. Speaking of high expectations

(Eminem:)
Why are expectations so high?
Is it the bar I set?
My arms, I stretch, but I can’t reach
A far cry from it, or it’s in my grasp, but as
Soon as I grab, squeeze
I lose my grip like the flyin’ trapeze
Into the dark I plummet, now the sky’s blackenin’
I know the mark’s high, butterflies rip apart my stomach
Knowin’ that no matter what bars I come with
You’re gonna harp, gripe, and
That’s a hard Vicodin to swallow, so I scrap these
As pressure increases like khakis
I feel the ice cracking

The curse of high expectations is that they are oftentimes unreachable. The curse of low expectations is that they oftentimes result in mediocrity. Which would you rather have?

I personally choose high expectations. But that means that I have to be okay with knowing that these expectations will be just a bit out of my reach. And that there is a possibility that I will fail. That I will reach out and feel those expectations slip out of my grasp.

But it is okay. Because as I plummet, I know two things. 1) that I’ll probably be screaming the whole way down and 2) that the true friends that I have will be there with open arms to catch me. They usually are the ones who cheer for me to succeed and they are the ones who pick me up when I fall.

I’m excited for 2018. I fell down quite a bit in 2017. I wandered a bit aimlessly trying to find a problem that would interest me. To all of those folks who messaged me, who wrote me emails, and who graced me with a cup of coffee or a glass of wine, thank you. I made it through 2017 because of you. I felt the ice cracking, but I also felt your outstretched hands.

I walk on water only when it freezes and with great friends by my side.

 

“Walk on Water” by Eminem full lyrics:

(Beyoncé (Eminem):)
I walk on water
But I ain’t no Jesus
I walk on water
But only when it freezes (fuck)

(Eminem:)
Why are expectations so high?
Is it the bar I set?
My arms, I stretch, but I can’t reach
A far cry from it, or it’s in my grasp, but as
Soon as I grab, squeeze
I lose my grip like the flyin’ trapeze
Into the dark I plummet, now the sky’s blackenin’
I know the mark’s high, butterflies rip apart my stomach
Knowin’ that no matter what bars I come with
You’re gonna harp, gripe, and
That’s a hard Vicodin to swallow, so I scrap these
As pressure increases like khakis
I feel the ice cracking, because

(Beyoncé (Eminem):)
I walk on water
But I ain’t no Jesus
I walk on water (shit)
But only when it freezes

(Eminem:)
It’s the curse of the standard, that the first of the Mathers disc set
Always in search of the verse that I haven’t spit yet
Will this step just be another misstep
To tarnish, whatever the legacy, love or respect
I’ve garnered?
The rhyme has to be perfect, the delivery flawless
And it always feels like I’m hittin’ the mark
‘Til I go sit in the car, listen and pick it apart
Like, “This shit is garbage!”
God’s given me all this, still I feel no different regardless
Kids look to me as a god, this is retarded
If only they knew, it’s a facade and it’s exhaustive
And I try not to listen to nonsense
But if you bitches are tryin’ to strip me of my confidence
Mission accomplished
I’m not God-sent
Nas, Rakim, Pac, B.I.G., James Todd Smith, and I’m not Prince, so

(Beyoncé:)
I walk on water
But I ain’t no Jesus
I walk on water
But only when it freezes

‘Cause I’m only human, just like you
Making my mistakes, oh if you only knew
I don’t think you should believe in me the way that you do
‘Cause I’m terrified to let you down, oh

(Eminem:)
It’s true, I’m a Rubik’s, a beautiful mess
At times juvenile, yes, I goof and I jest
A flawed human, I guess
But I’m doin’ my best to not ruin your expectations and meet ’em, but first
The “Speedom” verse, now Big Sean
He’s going too fast, is he gonna shout or curse out his mom?
There was a time I had the world by the balls, eating out my palm
Every album song I was spazzin’ the fuck out on
And now I’m gettin’ clowned and frowned on
But the only one who’s looking down on
Me that matters now’s DeShaun
Am I lucky to be around this long?
Begs the question though
Especially after the methadone
As yesterday fades and the Dresden home
Is burnt to the ground, and all that’s left of my house is lawn
The crowds are gone
And it’s time to wash out the blonde
Sales decline, the curtains drawn
They’re closing the set, I’m still poking my head from out behind
And everyone who has doubt, remind
Now take your best rhyme, outdo it, now do it a thousand times
Now let ’em tell ya the world no longer cares or gives a fuck about your rhymes
And as I grow outta sight, outta mind, I might go outta mine
‘Cause how do I ever let this mic go without a fight
When I made a fuckin’ tightrope outta twine?
But when I do fall from these heights though, I’ll be fine
I won’t pout or cry or spiral down or whine
But I’ll decide if it’s my final bow this time around, ’cause

(Beyoncé:)
I walk on water
But I ain’t no Jesus
I walk on water
But only when it freezes

‘Cause I’m only human, just like you
I’ve been making my mistakes, oh if you only knew
I don’t think you should believe in me the way that you do
‘Cause I’m terrified to let you down, oh
If I walked on water, I would drown

(Eminem:)
‘Cause I’m just a man
But as long as I got a mic, I’m godlike
So me and you are not alike
Bitch, I wrote “Stan”

Songwriters: Beyonce Giselle Knowles / Marshall Mathers / Miguel Sijbers / Skylar Grey / Walk on Water lyrics © Warner/Chappell Music, Inc